Ngomdlandla kazwelonke wokufaneleka kanye nenani lokulimala kwezemidlalo okubangelwa ukwenyuka kwezemidlalo ngokweqile noma okungezona ezesayensi, isidingo semakethe sokuvuselelwa kwezemidlalo siyakhula unyaka nonyaka. Njengenkundla ehamba phambili yenkonzo yezemidlalo nokuqina e-Asia, i-IWF Beijing International Fitness Exhibition izohlanganyela nemboni yokufaneleka kanye nokuvuselelwa kwezemidlalo ukuze kuqale ukubambisana kwemboni yokuhlanganisa imingcele. Ngicela unake!

Ngokuvumelana ne White Paper on China's Sports and Rehabilitation Industry (2020), imithi yaseChina yokubuyisela ithuthuke ngokushesha eminyakeni engama-40 edlule. Imboni yaseShayina yokuvuselela ezemidlalo yaqala ngo-2008 futhi yaqala ngo-2012. Ngokwezibalo zenhlolovo ye-Sports Rehabilitation Industry Alliance, ngo-2018, isibalo sezikhungo ezihileleke kakhulu ezinsizakalweni zokuhlunyeleliswa kwezemidlalo eShayina sedlula i-100 okokuqala, futhi sicishe sibe ngu-400 ekupheleni kuka-2020.

Ngakho-ke, ukuvuselelwa kwezemidlalo akuyona nje imboni esafufusa, kodwa futhi yingxenye ebalulekile yokuthuthukiswa kokusetshenziswa kwenkonzo yezokwelapha.

01 Kuyini ngempela ukuvuselela umzimba

Ukuvuselelwa kokuzivocavoca kuyigatsha elibalulekile lemithi yokuvuselela, okuyisisekelo sayo ukuhlanganiswa "kokuzivocavoca" kanye "nokwelashwa" ". Ukuvuselelwa kwezemidlalo kuyisiyalo esisha somngcele wezemidlalo, ezempilo kanye nemithi. Ikhuthaza ukulungiswa kwezicubu, ibuyisela ukusebenza kwezemidlalo futhi ivimbele ukulimala kwezemidlalo ngokulungiswa kwezemidlalo, ukwelapha okwenziwa ngesandla kanye nokwelashwa kwesici somzimba. Isibalo esikhulu sabantu okuhloswe ngaso ukuvuselelwa kwezemidlalo sihlanganisa iziguli ezinokulimala kwezemidlalo, iziguli ezinokulimala kwamathambo kanye nesistimu yemisipha, kanye neziguli zamathambo ngemuva kokuhlinzwa.

02 Isimo sokuthuthuka kwemboni yokuvuselela ezemidlalo eShayina

2.1. Isimo sokusatshalaliswa kwezikhungo zokuvuselela ezemidlalo

Ngokwezibalo zeSports Rehabilitation Industry Alliance, iChina izoba nezitolo zokuvuselela ezemidlalo ngo-2020, kanti amadolobha angama-54 azoba okungenani nesikhungo esisodwa sokuhlunyeleliswa kwezemidlalo. Ngaphezu kwalokho, inani lezitolo libonisa izici ezisobala zokusabalalisa emadolobheni futhi libonisa ukuhlobana okuhle nezinga lokuthuthukiswa kwedolobha. Amadolobha esigaba sokuqala ngokusobala athuthuka ngokushesha, okuhlobene kakhulu nokwamukelwa kokuvuselelwa kwezemidlalo nekhono lokusebenzisa.

2.2. Gcina izimo zokusebenza

Ngokusho kweWhite Paper on China's Sports Rehabilitation Industry (2020), njengamanje, ama-45% ezitolo zokuvuselela ezemidlalo eyodwa anendawo engu-200-400 ㎡, cishe u-30% wezitolo ungaphansi kuka-200 ㎡, futhi cishe u-10% unendawo. kwe-400-800 ㎡. Abangaphakathi embonini ngokuvamile bakholelwa ukuthi izindawo ezincane neziphakathi nendawo kanye nezintengo zokuqasha zivuna ukuqinisekisa indawo yokwenza inzuzo ezitolo.

2.3. Inzuzo yesitolo esisodwa

Imali engenayo yanyanga zonke yezitolo ezincane nezimaphakathi ngokuvamile i-300,000 yuan. Ngokusebenza okucolisisiwe, ukunwetshwa kweziteshi zokufinyelela amakhasimende, ukwandisa imali engenayo ehlukahlukene kanye nezinsizakalo zemikhakha eminingi, izitolo emadolobheni asezingeni lokuqala zibe nenzuzo yanyanga zonke engaphezu kwama-yuan angu-500,000 noma i-yuan eyisigidi esisodwa. Izikhungo zokuhlunyeleliswa kwezimilo zezemidlalo azidingi nje ukulinywa okujulile kubaqhubi, kodwa futhi zihlale zihlola futhi zandise izinhlobo ezintsha.

2.4. Isilinganiso senani lokwelashwa okukodwa

Isilinganiso sentengo yokwelashwa okukodwa kokuvuselelwa kwezemidlalo emadolobheni ahlukene sibonisa umehluko othile. Intengo yezinsiza ezikhethekile zokuhlunyeleliswa kwezemidlalo ingaphezulu kwama-yuan ayi-1200, emadolobheni asezingeni lokuqala ngokuvamile i-800-1200 yuan, emadolobheni asezingeni lesibili amayuan angama-500-800, kanti emadolobheni asezingeni lesithathu amayuan angama-400-600. Ukuvuselelwa kwezemidlalo amasevisi athathwa njengezimakethe ezingazweli amanani emhlabeni jikelele. Ngokombono wabathengi, abathengi bazisa ulwazi oluhle lwesevisi nomthelela wokwelashwa ngaphezu kwentengo.

2.5. Isakhiwo samabhizinisi ahlukahlukene

Izinga lemali engenayo yokusebenza kwephuzu elilodwa kanye nokulawulwa kwezindleko zokuvula izitolo kuwukhiye wezitolo zokuvuselela ezemidlalo. Inzuzo yesikhathi eside neqhubekayo iyisici esibalulekile sokuheha abatshalizimali kanye nemikhiqizo emisha. Thuthukisa inzuzo kakhulu ngemigudu ehlukene yemali engenayo, okuhlanganisa: amasevisi okwelapha, amasevisi ebhizinisi, isiqinisekiso somcimbi, amathuluzi okusetshenziswayo, amasevisi eqembu lezemidlalo / okukhipha ubuchwepheshe, ukuqeqeshwa kwezifundo, njll.

03 Ubudlelwano phakathi kwemboni yokuhlunyeleliswa kwezemidlalo kanye nokuqina

Ingxenye ebalulekile ekuvuseleleni ukuzivocavoca ukuqeqeshwa, futhi uhlelo lokwelapha alukho ngemva kokwelashwa ngaphandle kokuqeqeshwa okuqhubekayo kokusebenza. Ngakho-ke, izikhungo zezemidlalo nezempilo zinemishini yokuqeqesha ecebile kanye nezindawo zobuchwepheshe, okuvame ukuqondwa kabi abantu abaningi njengekilasi elizimele. Eqinisweni, izikhungo zokuzivocavoca nezemidlalo zinokufana, noma ngabe zisiza abantu noma ubuchwepheshe obuphumayo.

Isidingo semakethe yokuhlunyeleliswa kwezimilo siyaqhubeka nokukhula, kodwa isibalo sezikhungo ezikhona zokuhlunyeleliswa kwezemidlalo kusekude ukuba kuhlangatshezwane nazo. Ngakho-ke, uma ama-gyms efuna ukujoyina umkhakha wezohwebo wokuvuselela ezemidlalo, kulula kakhulu ukuphula umbuthano kusuka esakhiweni sethalenta. Indawo yokuzivocavoca ekhona kanye nezinsiza ezisekelayo zingenza futhi ukuhlanganiswa kwemingcele nokuvuselelwa kwezemidlalo, okufakwe nezinsizakalo zokuvuselela ezemidlalo esitolo, akudingi ukudicilela phansi, kodwa kunganika amandla!

04 IWF Beijing ivumela ngokusemthethweni imboni yokuvuselela ezemidlalo

Njengenkundla ehamba phambili yenkonzo yokuqina kwezemidlalo e-Asia, i-IWF Beijing ayinazo izinsiza ezicebile zekilabhu yokuqina, kodwa futhi ngo-Agasti 27-29, 2022 eBeijing izovula indawo yombukiso wokuvuselela ezemidlalo, ukudala iqoqo lokuhlolwa ngokomzimba kokulimala kwezemidlalo, ukulimala kwezemidlalo. ukuvuselelwa, ukuvuselelwa kwamathambo ngemuva kokuhlinzwa, ukwelashwa kwezinhlungu, ukuhlanganisa isikhungo sokuvuselela i-50 + njengendawo yombukiso yezikhungo zokuhlunyeleliswa, ukwakha umbukiso wemboni osezingeni elifanele kanye nenkundla yokuxhumana, imboni yokuqina komzimba kanye nokuvuselelwa kwezemidlalo ukubambisana kwemboni yokuhlanganiswa kwemingcele evulekile, ukuqedela umgomo imboni yokuvuselela ezemidlalo.

NO.1

Indawo yombukiso wochwepheshe wokuvuselela ezemidlalo

Ngosuku luka-2022.8.27-29, i-Beijing izophinda idale i-International Convention and Exhibition Centre.

Isikhungo sokuhlunyeleliswa kwezemidlalo esilingisayo

Amakhulukhulu ezikhungo ngasikhathi sinye ukuze abonise amaphrojekthi anesici

I-Sports Rehabilitation Fitness Club izixazululo ezigcwele

Isakhiwo sesigcawu semishini yokuvuselela izimilo

Isipiliyoni samahhala sendawo yokubuyisela esizeni kanye nesixhumanisi sokuhlolwa komzimba sokuvuselela

Ukufakaza ngokuhlanganyela izici zezikhungo zamanje zokuvuselela ezemidlalo zasekhaya zaseChina

NO.2

I-IWF Beijing Sports and Rehabilitation Industry Forum

Ukunyakaza + Ukuvuselela = Ukwakha Kabusha + Ukwakha Kabusha

Ngomhla ka-2022, Agasti 27,14:00-17:00, I-Beijing Yichuang International Convention and Exhibition Center

Ukuthuthukiswa komgwaqo wokuvuselelwa kwezemidlalo

Umnikazi wekilabhu uwunqamula kanjani umbuthano ukuze akhule

Ungakha kanjani umelaphi wokuvuselela inkanyezi

Imihlahlandlela yengozi yokulimala kwezemidlalo yentsha kanye nokudla

NO.3

I-Campaign Probiotics & IWF Beijing yethulwe ngokuhlanganyela

Ukuvuselelwa Kwezemidlalo

14:00, Agasti 28,14:00-17:00, Beijing Yichuang International Convention and Exhibition Center

ziqukethe ngokuphelele:

Isazi sezemidlalo

Isazi sokuhlunyeleliswa kwezimilo

Isazi sezemidlalo sama-probiotics ezemidlalo

Ingcweti / umtshali-zimali wehholo lokuvuselela

Umnikazi Wekilabhu / Umtshalizimali

Isazi sokuqondisa

ithimba losomabhizinisi

*Imithombo yedatha yaleli phepha yonke yile: Iphepha Elimhlophe Ngomkhakha Wezemidlalo Nokuvuselelwa KwaseChina (2020)